Posts

Showing posts from March, 2021

Hotel and Resort Marketing Strategies

Image
  The first week of October is Hotel and Resort Marketing  in Australia . It is already mid-October, and I've already spent more than five weeks this year traveling around different resorts, staying in some wonderful places. This time around, though, I want to focus on Hotel and Resort Marketing. That's because, although I've traveled all around Australia, I know that there are still so many more amazing places to explore. Here's what I love about this marketing season: Content marketing - Another one of the more popular luxury resort marketing strategies is content marketing. This strategy is about creating great content that will help your potential customers find you and stay in your hotel. Content marketing can take several forms, but it generally revolves around creating great content for social media sites, email campaigns, and websites. You can even use content marketing to promote events and special packages. You can also use content marketing to create a video ...

Tips For Your Hotel Room Photoshoot

Image
  Planning a hotel room photoshoot in order to capture visitors' s attention and promote them to make a reservation? Images are powerful tools which often convey much more than words alone. Photographers are professional photographers who understand how to use photography effectively. By carefully choosing images that portray a specific message in a non-promotional manner, they can draw even the most hesitant of customers into making a reservation. With the correct hotel photographer in melbourne , you will take your target market through an exciting tour of your hotel room. The first step is to create a "wow" photo that features all of your hotel's landmark features, which will allow guests to envision themselves staying at your hotel. Take pictures of your hotel's fantastic views, complimentary breakfast (most guest rooms offer free breakfast), or the decor of each room. If you do not already have a consistent pattern in your hotel room decor, choose one that co...